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Joi Donaldson
Home
The Joi Element
The Joi Element: A Full-Service Creative Agency
The Elemental Notary
The Elemental Sessions
My Brands
The Digital Narrative Pilot Program
Morolani Media
Joi Donaldson Writes
Patreon
Right Side Reign Photography
Sacral Ground
Blog
Review
Contact
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Folder: The Joi Element
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The Joi Element: A Full-Service Creative Agency
The Elemental Notary
The Elemental Sessions
Folder: My Brands
Back
The Digital Narrative Pilot Program
Morolani Media
Joi Donaldson Writes
Patreon
Right Side Reign Photography
Sacral Ground
Blog
Review
Contact
TJE Services Corporate Brand Foundation - Basic Tier
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Corporate Brand Foundation - Basic Tier

$800.00

Corporate Brand Audit: Evaluate your current brand identity and positioning.

  • Competitor Analysis: Analyze competitors' branding strategies.

  • Target Audience Definition: Define your target audience and their preferences.

  • Basic Brand Guidelines: Create foundational brand guidelines, including logo usage and color palette.

What does this process entail?

The process of refining brand identity is a detailed journey involving various elements. Here’s a breakdown:

1. Discovery & Research:

- Brand Audit: Evaluating the current brand perception, strengths, weaknesses, and market positioning.

- Competitive Analysis: Assessing competitors' strategies, strengths, and weaknesses.

2. Strategy Development:

- Defining Vision & Mission: Crafting or refining the brand's long-term goals and objectives.

- Target Audience Profiling: Understanding and defining the brand's ideal customers.

3. Brand Design & Visual Identity:

- Logo Creation/Redesign: Crafting a symbol that embodies the brand's values and message.

- Color Palette & Typography: Selecting a set of colors and fonts that represent the brand’s personality.

- Brand Style Guide: Establishing a guide on how the brand should look and feel across various mediums.

4. Verbal Identity & Content:

- Brand Messaging & Tone: Defining the voice and style the brand uses to communicate.

- Content Creation: Crafting content that aligns with the brand's voice for various platforms.

5. Implementation & Testing:

- Material & Website Creation: Developing assets and a website that reflects the new identity.

- Feedback & Adjustments: Receiving feedback and refining based on testing and responses.

6. Launch & Monitoring:

- Brand Rollout: Introducing the new identity to the audience through marketing and other strategies.

- Performance Tracking: Continually monitoring the brand's performance and audience reactions.

7. Brand Development & Growth:

- Consistent Brand Management: Ensuring all brand assets and messaging remain cohesive.

- Brand Evolution: Adapting the brand as per market trends, customer feedback, and internal goals.

Add To Cart

Corporate Brand Audit: Evaluate your current brand identity and positioning.

  • Competitor Analysis: Analyze competitors' branding strategies.

  • Target Audience Definition: Define your target audience and their preferences.

  • Basic Brand Guidelines: Create foundational brand guidelines, including logo usage and color palette.

What does this process entail?

The process of refining brand identity is a detailed journey involving various elements. Here’s a breakdown:

1. Discovery & Research:

- Brand Audit: Evaluating the current brand perception, strengths, weaknesses, and market positioning.

- Competitive Analysis: Assessing competitors' strategies, strengths, and weaknesses.

2. Strategy Development:

- Defining Vision & Mission: Crafting or refining the brand's long-term goals and objectives.

- Target Audience Profiling: Understanding and defining the brand's ideal customers.

3. Brand Design & Visual Identity:

- Logo Creation/Redesign: Crafting a symbol that embodies the brand's values and message.

- Color Palette & Typography: Selecting a set of colors and fonts that represent the brand’s personality.

- Brand Style Guide: Establishing a guide on how the brand should look and feel across various mediums.

4. Verbal Identity & Content:

- Brand Messaging & Tone: Defining the voice and style the brand uses to communicate.

- Content Creation: Crafting content that aligns with the brand's voice for various platforms.

5. Implementation & Testing:

- Material & Website Creation: Developing assets and a website that reflects the new identity.

- Feedback & Adjustments: Receiving feedback and refining based on testing and responses.

6. Launch & Monitoring:

- Brand Rollout: Introducing the new identity to the audience through marketing and other strategies.

- Performance Tracking: Continually monitoring the brand's performance and audience reactions.

7. Brand Development & Growth:

- Consistent Brand Management: Ensuring all brand assets and messaging remain cohesive.

- Brand Evolution: Adapting the brand as per market trends, customer feedback, and internal goals.

Corporate Brand Audit: Evaluate your current brand identity and positioning.

  • Competitor Analysis: Analyze competitors' branding strategies.

  • Target Audience Definition: Define your target audience and their preferences.

  • Basic Brand Guidelines: Create foundational brand guidelines, including logo usage and color palette.

What does this process entail?

The process of refining brand identity is a detailed journey involving various elements. Here’s a breakdown:

1. Discovery & Research:

- Brand Audit: Evaluating the current brand perception, strengths, weaknesses, and market positioning.

- Competitive Analysis: Assessing competitors' strategies, strengths, and weaknesses.

2. Strategy Development:

- Defining Vision & Mission: Crafting or refining the brand's long-term goals and objectives.

- Target Audience Profiling: Understanding and defining the brand's ideal customers.

3. Brand Design & Visual Identity:

- Logo Creation/Redesign: Crafting a symbol that embodies the brand's values and message.

- Color Palette & Typography: Selecting a set of colors and fonts that represent the brand’s personality.

- Brand Style Guide: Establishing a guide on how the brand should look and feel across various mediums.

4. Verbal Identity & Content:

- Brand Messaging & Tone: Defining the voice and style the brand uses to communicate.

- Content Creation: Crafting content that aligns with the brand's voice for various platforms.

5. Implementation & Testing:

- Material & Website Creation: Developing assets and a website that reflects the new identity.

- Feedback & Adjustments: Receiving feedback and refining based on testing and responses.

6. Launch & Monitoring:

- Brand Rollout: Introducing the new identity to the audience through marketing and other strategies.

- Performance Tracking: Continually monitoring the brand's performance and audience reactions.

7. Brand Development & Growth:

- Consistent Brand Management: Ensuring all brand assets and messaging remain cohesive.

- Brand Evolution: Adapting the brand as per market trends, customer feedback, and internal goals.